It is a proposed initiative to give motivated high school students an
opportunity to build their own Internet business and apply their newly acquired
skills to help local businesses improve results.
Students, sponsored by local businesses, will attend 10 weeks of classes held
in supporting schools. Upon completion of training students will assist the
sponsoring business develop/ implement a plan for improving business results
using the Internet.
"Building a Successful Business Using the Internet" Course Overview
This course uses theory and proven practices to handhold students through all
the steps of starting and operating an online business. By the end of the
course, using the tools and materials included, students will have an operating
Internet business, which they'll be able to nurture using lessons learned during
the course.
Youth Entrepreneurs Project Course Prerequisites
Ability to write simple text documents; burning desire to launch a home or
small business online, or to strengthen an existing one.
Youth Entrepreneurs Project Course Content
1. Understanding pre-selling versus selling - the C-T-P-M concept; success
examples, entrepreneurship; accessing online resources.
2. Brainstorming business ideas - types of online businesses; entrepreneur/infopreneur;
building on passion/hobby/experience
3. Do precise online market research - lateral and vertical brainstorming,
analyze supply and demand.
4. Select an effective domain name - a unifying business concept; searching
available names; register a domain.

5. Choose an appropriate site look and feel - use standard and custom
templates; start and upgrade look and feel.
6. Develop original site content - outlining it like a book; use online
resources; study competition, write for site visitors.
7. Create search-engine-friendly pages - analyzing page content; incorporate
keywords; organize content into tiers.
8. Incorporate reselling techniques - use email giveaways; offer downloadable
books; offer free online courses.
9. Promote the business in multiple ways - free search engine traffic plus
directories; belonging; advertising, ezines, RSS feeds; relationships, joint
ventures.
10. Implement proven money-generating techniques - incorporate content-based
ads, be an affiliate for others' products/services; etc.

Included Materials
The training course includes: (1) a full set of integrated software tools,
(2) complete online and downloadable reference materials and (3) several hours
of instructional videos. The student uses all these materials during the course,
for homework assignments and afterwards to create and operate an online business
How much does the Course cost
? Internet tools one year subscription
- $300 provided by sponsoring company
Computers and classrooms
- provided by supporting schools
Teachers
- graduates from local Technical college course
The real cost of this proposed project should be measured in terms of what
businesses lose if they do not remain competitive. The Internet is NOT a passing
fad. It continues to grow and become an increasingly integral part of our lives.
It's an absolute must for current and prospective business owners to get a clear
understanding of how it all works and how to benefit. Youth Entrepreneurs
can help!